Website Design and Development
Flywheel Studios offers high-quality services to build a web presence from the ground up. Beginning with an exploration of your business and customers, we help you define specific goals for your site and identify strategies to accomplish them.
The full development process breaks down into four phases:
- Strategic and Project Planning
- Creative Development
- Technical Development
- Review, Testing and Site Launch
Of course, it doesn't end there. This is just the beginning! With care
and attention, your website will become a powerful partner in your business,
whether as a lead generator, a means to provide customer service, a
direct selling channel, or all of the above. We provide options to keep your
site up to date whether with monthly maintenence options, or hourly whenever you're ready.
We also create many sites using WordPress. While WordPress initally began as a blogging platform, it has now morphed into a complete content management system (CMS), allowing you to make updates to your website yourself with minimal training time.
In addition, a WordPress blog an be added on to an already existing site. This can provide capability to produce useful customer resources, promote company updates, and announce news, all of which improves search engine rankings and your overall business communication.
Online Marketing & Promotion
Once you've made the investment of time and money to develop a website, it's important to understand that your work is not over now. Your site is a tool for you and your customers to learn and grow together.
Here are a few things we can do to help you ensure that visitors find you online and keep coming back.
Search Engine Optimization - SEO
There's a lot of mystery surrounding search engine optimization but we try to keep things simple. We do a fundamental pass through your site refining page titles, selecting keywords, adding meta tags and search engine friendly "crawler files", and making sure you are indexed with all the major search engines.
But just as importantly we work with you to develop a good strategy of delivering high-value, text-based content so your site is useful to your prospective clients.
Email Newsletters
Email newsletters are a great way to stay in touch with your customers and reach out to news ones, with benefits previously unavailable through other means. Flywheel's email newsletters can make it easier, faster and cheaper to send timely announcements, promotions, or other news items and cast a wider net for prospective contacts.
Benefits of email marketing include:
- Cheaper and more efficient than direct mail
- Track specific details of your clients interests
- Schedule delivery, right down to the minute
- Grow your mailing list with a simple form on your website
- Remove uninterested parties from your mailing list
- Stay in touch with your best customers
Google Analytics
So how is your website doing? Is interest growing or just flat-lining? An important part of using your website as a tool for your business is taking its pulse on a regular basis to learn from your visitors. They may be telling you things you never knew.
Google Analytics is one of the richest and easiest to use traffic monitoring packages available. We can implement it throughout your site, set up online goals to track success and help you make sense of all the graphs and charts and what you can do about it.
Website Maintenance
You know it's important to keep your website up to date to encourage your visitors to return and to buy your latest products and services. But what a hassle!
There's no need for site updates to be a big deal. Whether it’s adding new product or service descriptions, news items, pictures, or any kind of writing or graphics to your site, we can take care of your maintenance needs.
We do your updates quickly - within just two business days - and we do them correctly, so you don’t have to worry.
We have maintenance plans for any budget and website, from hourly for the occasional update to discounted monthly plans to help keep your website fresh and vital.
Web Hosting, Email Setup, and Domain Registration
Are you currently saving lots of money hosting with The-Cheapest-Hosting-in-the-World.com? Do you factor in the cost of all the time you spent on hold? Or perhaps you enjoy exchanging curry recipes with the support person overseas. If you want to know the name of the person to call when you need help, let us handle the details.
We offer affordable and reliable hosting along with email and domain registration services so you can get back to focusing on what you do best... running your business.